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Diplomat provides foreign diplomats based in the UK with information that will make living and working here easier and more enjoyable. Our multi-cultural readers have roles as diplomats, residents of London, consumers and family members.
At any time, around one third of our readers has recently arrived needing up-to-date information on where to live, shop, eat, relax, buy cars and educate their kids.
Foreign diplomats are a primary source of information and guidance to their fellow nationals and to their own governments and major companies.
DIPLOMAT has a readership of 12,000 senior members of the diplomatic community in the United Kingdom. The magazines are personally addressed and delivered to all senior foreign diplomats and their spouses. The exclusive mailing list is constantly updated.
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OVERALL DIPLOMATIC EXPENDITURE IN THE UK:
(Office for National Statistics - UK Balance of Payments 2000) |
The Diplomatic community in London is a powerful economic force as well as a politically influential one. Unlike private sector companies, the activities and expenditure of an embassy are not as liable to volatility.
Spending by embassies based in the UK has risen ever year to £680m in 2001. That includes official expenditure of all embassies, the personal expenditure of the envoys and families and the salaries, offices and other costs of employing 18,000 British and foreign support staff.
These budgets do not include billions more spent by foreign governments in the UK economy buying goods and services. Ambassadors and their senior colleagues are often crucial in influencing these key spending decisions by their national governments and companies.
This market is constantly renewing itself. When governments change, new priorities and budgets result.